This is the front cover of a 50 page catalog. This was a fun project, because I built the knife featured on the cover, as well as photograph it in the various stages of its production.
If you do an image search for "knife catalog" you'll find most covers feature anywhere from one to twenty knives in some kind of outdoorsy setting. After a while, all these covers start to look the same. Recognizing the need for new ideas, I based the inspiration for this cover on the name of the company, and illuminated the process from raw materials to finished product. The entire page communicates the single idea all at once, but does so in a way that progresses from the top to the bottom.
By using the same materials in different stages of completion requires setting benchmark standards for color correction, since subtle changes of position effects lighting reflects on the CCD of the camera differently.
Below are some of the spreads from the catalog. You can see the full (large) file here: https://www.texasknife.com/catalog/catalog.pdf
